Samsung TV Plus ANZ (FAST) provides valuable viewership and monetisation opportunities for sporting partners, particularly with their “around the game” content offerings. Executive Sales Director Ed Love leads acquisitions and fans can watch Women’s World Cup matches, replays and highlights on over 60 million screens worldwide. Overall viewership has surged 18%.
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In 2023, Dentsu saw a 37.6% decline in operating profits due to waning revenues and growing costs. Leadership changes and new strategies of integration are planned to jumpstart growth in the second half of the year. Financial guidance for the year has been downgraded accordingly.
Read MoreAcross Seven and 7plus, audience duplication for the optimised campaign was measured at 1%, demonstrating that different audiences across linear and digital screens complement each other and together deliver a stronger result...
Read MoreTest B (Latin America): Bundle of Disney+ and Star+ (ESPN and adult audience content) Test C (Europe, Canada, ANZ, Singapore): Disney+ app with Star Branded Tile (adult audience content)
Read MoreJuliette Stead, Peter Barry, Suzanne Steele, Andrew Double, Jo Gaines, Adam Furness and more share their predictions.
Read MoreBritBox, the joint venture streaming service between BBC Studios and ITV, has launched in Australia today. BritBox offers viewers a library of classic and contemporary content from the BBC and ITV, curated to suit an Australian audience. Its launch coincides with ‘Doctor Who Day’, the anniversary of the sci-fi series first episode going to air, […]
Read MoreLovers of British telly rejoice as new UK-centric streamer arrives mercifully sans The Black and White Minstrel Show.
Read MoreThree-quarters of Australians prefer to watch TV for free with ads rather than pay to watch ad-free, according to new…
Read MoreNetflix’s scale and influence are growing in Asia, even at a time when the global streaming giant is slowing down in other parts of the world. A new report published by research and analysis firm Media Partners Asia shows net subscriber growth in the third quarter, as expected, slowing to 1 million, following work-from-home highs […]
Read MorePublishers, who own first-party data, are in a brilliant position to innovate, and take centre stage in providing marketers with compliant options that allow them to effectively engage with audiences.
Read More“Not only will this help SWM unlock the true value of previously non-addressable environments and inventory, but it will allow brands and partners to reach our expansive digital audience at a true people-based level across all...
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