Tag: GDPR

Ad Tech M&A is Still in the Doldrums, But There Are A Few Bright Spots

AdExchanger | Oct 11, 2023 |

M&A activity in digital media and marketing is down due to uncertainty, but ad tech M&A saw some deals in Q3. Companies are preparing for the end of third-party cookies, with startups emerging as potential acquisition targets. GDPR led to an influx of identity-focused deals.M&A activity in digital media and marketing is down due to uncertainty, but ad tech M&A saw some deals in Q3. Companies are preparing for the end of third-party cookies, with startups emerging as potential acquisition targets. GDPR led to an influx of identity-focused deals.

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Privacy Act Changes Aren’t “Mere Reiteration of GDPR”

B&TB&T | Sep 29, 2023 |

Mark Dreyfus announced a reform of The Privacy Act, introducing updates such as removing the small business exemption and notifying customers in data breaches. It expands definitions, introduces a “fair and reasonable” test and a Children’s Online Privacy Code. Complying with one doesn’t guarantee compliance with the GDPR.Mark Dreyfus announced a reform of The Privacy Act, introducing updates such as removing the small business exemption and notifying customers in data breaches. It expands definitions, introduces a “fair and reasonable” test and a Children’s Online Privacy Code. Complying with one doesn’t guarantee compliance with the GDPR.

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TikTok Fined $367 Million for Alleged Child Data Privacy Issues

Tubefilter | Sep 16, 2023 | ,

TikTok has been fined €345M in Ireland for not adequately protecting underage users. Issues included making teens’ profiles public and failing to verify parental permission. This is the largest of 3 fines for similar privacy misconduct. TikTok is assessing how to respond.TikTok has been fined €345M in Ireland for not adequately protecting underage users. Issues included making teens’ profiles public and failing to verify parental permission. This is the largest of 3 fines for similar privacy misconduct. TikTok is assessing how to respond.

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Privacy: the State of Play

ExchangeWire | Jun 9, 2023 | ,

With May marking the fifth anniversary of GDPR , privacy remains a critical issue for the tech industry. The evolution of privacy legislation has shaken integral elements of the ad tech landscape as we know it; prominently, third-party cookies have been deprecated from several internet browsers, and are set to go for good in 2024 . Big Tech has also felt the repercussions of th…

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