The Amagi FAST Report reveals potential growth for the Free Ad-supported Streaming TV (FAST) model with estimated 1.1bn users and $12bn revenue by 2027; Ragul Thangavel is an engineer-turned-writer experienced in media, OTT tech, video production who now drives innovation at CTV offering addressability and interactivity.
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The U.S remains the FAST channel market leader, but growth lags behind APAC, LATAM and EMEA. Statista predicts 1.1 billion users by 2027. Amagi’s Report reveals news genre is most viewed, plus key insights from media brands like Apple TV+, Disney+ and Roku Channel.The U.S remains the FAST channel market leader, but growth lags behind APAC, LATAM and EMEA. Statista predicts 1.1 billion users by 2027. Amagi’s Report reveals news genre is most viewed, plus key insights from media brands like Apple TV+, Disney+ and Roku Channel.
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Netflix reported $8.5bn revenue and added 8.8m net subscribers in Q3, a 9% increase from last year. Most growth was from EMEA (3.95m users) followed by UCAN (1.75m), LATAM (1.18m) and APAC (1.88m). Despite strikes, Netflix is committed to resolving SAG-AFTRA issues quickly.Netflix reported $8.5bn revenue and added 8.8m net subscribers in Q3, a 9% increase from last year. Most growth was from EMEA (3.95m users) followed by UCAN (1.75m), LATAM (1.18m) and APAC (1.88m). Despite strikes, Netflix is committed to resolving SAG-AFTRA issues quickly.
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A new study by BB Media Analyst Gonzalo Martins found over 7,000 Latin American productions and co-productions on global streaming services outside of Latin America, with the U.S., U.K., Spain, Canada and Australia buying the most content. Mexico leads the export of original content, followed by Argentina. Most titles originate in the drama genre, but U.S., Spain and U.K. favor other genres such as sci-fi/action.
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It is no surprise that the Media and Entertainment industry has been experiencing a wildly accelerated evolution and at the centre of this is the ever-growing expansion of streaming platforms, their catalogues, plans and revenue models says research from BB Media and DEG International. Data for the International Digital Entertainment: the Platforms & the Players report was collected through BB Media’s reports and services and covers subscription video-on-demand (SVOD), advertising video-on-demand (AVOD), EST, FAST, pay-TV and transaction video-on-demand (TVOD), up to and including Q1 2023. It outlines the industry’s evolution, penetration and value in different markets across the world, as well as the consumers’ engagement and preferences. In the competition for the largest streaming library, the UK takes the lead (229,000 ) followed by Japan (202,000 ) and South Korea (198,000 ), with Italy (183,000 ) and Brazil (171,000 ) in fourth and fifth positi…
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Magnite, an independent omnichannel sell-side advertising company, has unveiled its latest research study, “The Rise of Ad-Supported Streaming: An In-Depth Look at How Ads Are Powering Streaming TV in LATAM.” […]
Read More2020 was a good year for Netflix, with strong growth in subscribers and revenue. However, by the company’s own measures it has a value proposition problem in Latin America and Asia-Pacific. Q4 and full-year 2020 results Netflix beat its estimate for subscriber growth and revenue in the fourth quarter of […]
Read MoreMagnite’s addressable capabilities and direct integrations with leading CTV publishers fuels interest from tech (+176% YOY for Q3), DTC (+159% YOY for Q3), and CPG (+86% YOY for Q3) advertising verticals Number of advertisers that used Magnite’s audience targeting features grew 2.5X between Q3 2019 and Q3 2020 NEW YORK & LOS ANGELES — Magnite […]
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