Data: Premium TV Shipments Show Modest Recovery
Q2 saw global premium TV shipments rise 4%. China and APac rose 18% and 5%, but N. America and WEurope dropped. Samsung lost 6% market share while TCL and Hisense’s shipments surged 58%, 125% respectively. OLED TV shipments dropped 2%, though 77+ inch models grew 26%. LG retains 50% of the OLED market, while Chinese companies dominate the $500-$1000 range; Samsung/LG lead in premium range.Q2 saw global premium TV shipments rise 4%. China and APac rose 18% and 5%, but N. America and WEurope dropped. Samsung lost 6% market share while TCL and Hisense’s shipments surged 58%, 125% respectively. OLED TV shipments dropped 2%, though 77+ inch models grew 26%. LG retains 50% of the OLED market, while Chinese companies dominate the $500-$1000 range; Samsung/LG lead in premium range.
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